The ADfab Tradeshow Buzz
Posts Tagged ‘custom displays’
Advantages of Using Fabric Displays
Wednesday, November 30th, 2011
Fabric displays have a long life and can be used many times. With the incorporation of the latest technology and new styles, these displays have become a striking advertising medium, offering a great return on your investment.
Initially, fabric displays were not flexible and couldn’t be used repeatedly. Modern fabrics provide that option as they are more durable. You can replicate designs and images on the fabric. It is even possible to create 3D effects on tension fabric. With these displays, you also have a wider choice of panels.
Fabric displays are a great option for trade shows as they come in different sizes and can be personalized easily. Free hanging displays are great for large areas. If it is a small area, then options like a table top fabric display are the best.
Fabric can also be used to make pop up displays or free standing banners. These displays are mounted on aluminum frames which are light and still give the display strong support. Tension fabrics can be layered, manipulated and twisted to give the desired effect. They can also use panel snaps, Velcro, buttons and other methods of fastening to hold them together. These methods also allow you to remove them when necessary.
Use Fabric Displays as a Promotional Tool
Monday, November 14th, 2011
Displays that have a good visual impact are important tools in trade shows, as they can draw in and impress customers. There are several types of displays available. You can opt for displays depending on the products you want to showcase, your budget, and the nature of your business. Fabric displays are becoming increasingly popular at trade shows, because they have several advantages over other types of displays.
Economical Option
Fabric displays are more economical than many of the other display types. Panels of these displays can be easily replaced. You are likely to incur less expense with these displays than if the panels were made of plastic or laminate. Therefore, if needed, you can have new displays made for every trade show. Most companies tend to use tension fabric for these displays. This fabric is durable and has a long life. It can be washed and pressed regularly, keeping your display looking new.
Easily Customizable
These displays are easy to customize. The display size can be increased by joining two or more fabrics by using connectors. It can be stretched, layered and twisted to catch the eye of the customer. It can also create a 3D effect. A fabric display can be used as a central piece or be displayed as part of a series. If it is large, it can be used as a backdrop for your trade show booth.
Convenient to Use
Fabric displays are extremely portable and lightweight. This makes them ideal for most business owners. They can be easily assembled and disassembled. The fabric is attached to the frame by magnets or Velcro. This makes it easy to install and remove.
How to Use Custom Displays for Your Business
Friday, November 11th, 2011
Custom displays are a good way to give your business an edge over your competitors. Many companies have been able to build a brand for themselves entirely by using displays. Your marketing and promotion can also be improved by using visuals that have a big impact. These visuals will help you communicate with your clients and draw in potential customers. Here are a few tips for creating exciting displays the next time your business participates in a trade show:
Be True to Your Business’s Overall Image
It is important for business owners to keep in mind the image they want to convey about their company before creating a custom display. The visuals should be balanced and meaningful. The display should send a message to customers and communicate confidence to them.
Customers tend to evaluate a trade show stall and assess the quality of the products displayed. Most of them form opinions of the business based on the display used. These judgments are what eventually lead up to a sale, if customers like what they see.
To ensure that the information you want to convey through custom displays is clear, label everything. It is important that the displays match the price and quality of your products. Good lighting around a display can help draw customers’ attention to it.
Besides the look and quality of a display, you should also carefully think about the text message that will go on it. The message should be short and effective. It should also be readable from a distance so that it draws customers to your booth.
Considerations while Choosing Custom Display Solutions
Tuesday, October 11th, 2011
When designing your trade booth, it is essential to ensure that your custom displays are eye catching. There are a range of display exhibit options to choose from. You can combine your display exhibits or use them individually as per the nature of the product and the space provided for exhibiting your merchandise. If you have a large space, you can use a large exhibit and combine it with smaller ones like pop up and table top displays to create enchanting visuals of your products.
An important consideration while choosing display exhibits is your budget. Companies with a smaller budget can go for pop up displays and banner stands. If you do not mind spending money on effective displays, you can opt for modular displays or truss systems.
You should also keep your brand image in mind when selecting display exhibits. The exhibit must effectively show the benefits of your product or service. The custom display should be brightly colored and all the useful information like the company name and contact number should be clearly displayed. This will ensure that prospective consumers who are interested in your products are able to contact you later. You can employ a custom display designer to make enthralling trade show exhibits.
With a wide range of choices available, choosing custom displays can be difficult. You need to choose a display exhibit that caters to the specific demands of your company. Some of the most important considerations include the type of consumers you are dealing with, and how much time and money you are willing to invest in the process.
How to Create Visually Appealing Fabric Displays
Monday, September 26th, 2011
Images create a much stronger impact on viewers than words. Fabric displays that incorporate vivid graphics in them are popular custom display options for trade shows and exhibitions. Fabric display exhibits are easy to maintain and store. They are also very handy. Here are some tips on how you can create eye catching fabric exhibits.
Your display board should present your company name and logo as prominently as possible. People who are up to even 20 feet away from your stall should be able to see it clearly. Your fabric display should have concise headings about the brand that is being marketed. It should convey the right message to likely customers. Take care that the font size of the header is legible enough for visitors to comprehend.
You can emphasize the benefits of using your products by customizing your fabric displays with graphical images. Suppose you are marketing a health drink, you can use some images which show the advantages of drinking it. Statistics and other data are best interpreted when they are in the form of flow charts or graphs.
External factors like light can also play a major role in deciding the effectiveness of fabric displays. Make sure your fabric display is placed so that there is sufficient light on it. Consult a reputed trade show designer and create fabric display stands that are unique and visually appealing.
Along with following these tips, you should also keep brochures, price lists and business cards in your stalls. They are important elements of your marketing campaign. Brochures provide the prospective clients detailed information about your product.
Advantages of Using Fabric Displays
Thursday, September 8th, 2011
Custom display options available in the market include pop up displays, banner stands, table top stands, fabric display equipment and truss systems. Fabric display equipment is cheap, multipurpose and easy to carry and use. Having some idea about fabric displays will help you use this marketing tool creatively for your trade shows.
The fabric in the fabric displays can be easily changed. These display stands are easy to set up. A single person can set up a fabric display exhibit. You can create colorful and vivid images on the fabric. Fabric custom displays are more economical than roll up banner stands as the fabric can be re-used. Fabric display equipment can help companies design attractive displays for all sorts of corporate events.
You can increase the size of your display by using connectors. This feature is also available in some other types of custom displays like pop up displays. You can also create layered fabrics using connectors. Connectors help you in designing artistic and large scale images for your fabric display.
Fabric display exhibits are easy to take care of and maintain. The fabric in these displays is wrinkle free and mostly resistant to wear and tear. It can either be machine washed or hand washed. But you need to take care while ironing the fabric. Always iron the fabric on the reverse side to avoid spoiling the images.
Fabric displays are affordable marketing tools for all types of businesses. Their qualities like portability and easy installation make them ideal trade show exhibits.
What Makes Good Custom Displays?
Tuesday, August 2nd, 2011
When you plan to participate in a trade show, you know that your booth and displays are going to make all the difference. Custom displays can help you make an impact on the trade show floor. There are many companies which provide you with customized displays. But you might end up getting confused deciding which one would be the best display for your trade booth. So here are a few things you should keep in mind, which will help you selecting the best possible display.
- The display should have a lasting impression. On an average, you get about three seconds to make this impression at a person passing buy your trade booth. Your display should tell how good you are within a span of 3 seconds.
- The display should be durable. You might have to visit a lot of trade shows over a period of time. Your display should be strong enough to last a decent period of time.
- The display should be easy to setup and transport. If not, then it will add to your transportation and labor expenses.
- It helps, if your display can be broken down into smaller parts, to be used individually.
- When buying a display, make sure that the vendor provides service even to help you setup the display.
There are many companies now who specialize in making custom displays. You can take their services to build something exactly meeting your demands. Make sure that you keep in mind these important points and you will have no difficulty in getting a display which makes you stand out in your trade show.
