Posts Tagged ‘pop-up display’

Keeping Your Trade Booth Unique with Custom Displays

Tuesday, September 6th, 2011

When there is so much competition all around you, it is important to be among the best among the crowd. In a trade show exhibiting similar kinds of products, it is essential that your custom display exhibits stand out from the rest. A picture is worth a thousand words, so creating custom displays which clearly show how your product is different from the rest will create a lasting impression in the minds of the consumers.

The graphical image used should draw visitors into your stall. The image should be attractive, vivid and colorful. It should help customers form a basic idea about your brand. Your custom display should not be cluttered with too many facts or visuals as this will create confusion in the minds of the consumers and turn them away from your stall.

Keep yourself in customer’s position while designing the display exhibit. A customer will enter the stall, if there is an attractive banner stand placed at the front of the stall. A visitor will not like it if the stall is empty and may develop a negative image of your product. A representative should always be there to explain the product details and provide customers price details about the product.

Your custom displays should be reusable at different trade shows and conventions so that you do not have to buy new custom display equipment for every show. A pop up display allows you to change the graphics of your custom exhibit and is an economical purchase.

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What You Should Know about Pop-up Displays

Monday, June 27th, 2011

Among many businesses participating in trade show, an oft resorted-to method for advertising their company is through pop-up displays. They are handy, lightweight and portable, making them a great choice for trade shows. They are also affordable and can be used a number of times.

Pop-up displays are available in a number of sizes, staring at 8’ and going up to 25’. Depending on the size of your booth and where you want to set your display, you may choose the right size for you. A pop-up display anywhere between 8’ and 10’ will fit quite well in a booth measuring 10×10, leaving enough room for your staff and for displaying your products. A display above 15’ will make for a large sized display which, when placed above eye level, can grab the attention of any passer-by.

If you wish, you can go even smaller, by going for a table top display. Table top displays can be placed on your booth table or other similar place. Despite its size, they still have it in them to deliver an impact on the viewer, provided they are well designed.

Pop-up displays are not used only for trade shows. They are also opted for general promotion of companies and can be placed in front of your company doorstep or reception tables. If you are interested in creating a pop-up display for your company, there are a number of places where you can get a pop-up display designed. Make sure you find the right place for getting your pop-up display made.

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The Difference between Pop-up, Table Top Displays and Banner Stands

Wednesday, June 15th, 2011

There are several forms of display units in the market today, with the most common being pop-up displays, table top displays and banner stands. When choosing a display unit for your trade show booth, care should be taken to choose one that suits your products and marketing strategies the best. However, many businesses tend who to get confused between table tops and small pop-up displays, and often end up making the wrong choice.

A table top display is usually a small display unit that can be placed on a surface like a table or a podium. Table top displays are available in different sizes and varieties including – banner stand table tops, popup table tops, modular table tops, panel table tops and Xpressions table tops.

A pop up display on the other hand is versatile and is available in different sizes. A pop up display unit can act as a table top display as it can be placed in a surface like a podium, but it can also act as a stand alone unit with its own retractable frame for support and convenience.

The only similarity between a pop up and a tabletop display is that they can both be placed for display on a surfaces like a table or a stage. However, table tops can be suitable for smaller products and display setups, where as pop-up displays can be used as individual display booths or as a part of a display unit. But before you make a choice, you should also consider factors like budget, portability, convenience, and also the marketing strategies of your company.

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Pop-Up Displays: Quick and Convenient Solution for Trade Shows

Wednesday, June 1st, 2011

Among the many display options available today, pop up displays are preferred by many as they provide convenient solutions for trade shows and exhibitions. A pop up display is a simple display unit that can be retracted or expanded whenever required. Available in different sizes and shapes, pop-up displays can be the ideal choice if you are looking for portable trade show displays.

A pop-up display consists of a straight or curved frame and a graphic panel, which can either be a fabric, plastic or vinyl sheets with graphics and designs. The fabric or the panel is attached to the framework with a magnet that holds the display structure in place. The framework, which is usually made of lightweight aluminium, can be expanded for display and retracted for easier storage.

Pop up displays can be simple table-top displays or large 20′X20′ panels that can make a great display wall for your trade show booth. You can choose a suitable size and shape, depending on the location of your display booth and the floor space available, and use them as stand-alone displays or as part of a bigger trade show booth.

Pop-up displays are easy to set up and dismantle, – the entire process of setting can be managed by a single person in just 10 minutes. But before you choose a particular pop- up display, you should consider the availability of space, ease of portability and convenience of changing multiple graphic panels in case you may need to.

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Different Types of Pop-Up Displays

Monday, April 18th, 2011

Pop-up displays are possibly the most common trade show exhibit forms, used extensively for their versatility and affordability. Available in several shapes and sizes, a pop-up display can draw attention at trade shows as well as indoor and outdoor promotional events. That it is quite easy to set up and transport adds to its overall appeal, and makes it the favorite option of trade show exhibitors.

With regard to shape, pop-up displays can be widely classified into straight and curved displays. Straight pop-up exhibits are ideal for smaller exhibition spaces and typically placed near back walls to make optimal use of available floor space for visitor interactions or literature stands. They can, however, be a little less stable in comparison to their curved counterparts owing to their shape. The arc of curved pop-up displays offers a private and enclosed environment as well as enhanced aesthetics as against straight pop-ups. But they are more suited to bigger exhibition spaces.

Custom pop-ups employ both straight and curved panels to create the desired shapes that are eye-catching and accommodate the available space as well. Tower pop-ups, with their spherical curvature, allow you to make best use of the available floor space while offering a view from all directions of the trade show venue. They can be accessorized with lighting to emphasize the logotype or advertising message.

Depending on the scale of the event, you can go for a standard or customized pop-up exhibit. With so many pop-up display options to choose from, you can purchase one that meets your marketing needs and budget very easily.

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