What are Pop-Up Displays?

Pop-up displays (sometimes called portable display or pull-up display) have been around for more than 30 years now. They are the first option most companies consider when readying for a trade show, or setting up a marketing campaign. Their wide-spread use can be attributed to the fact that no special technical skills are required to set them up and they are reasonably priced as well.

A normal pop-up display uses basically two things. One is a roller with a spring, the other is the graphic panel which attached and loaded on to the spring. The frame, often called a folding frame, is usually made of aluminum tubes or fiber-glass. For transporting, the frame can be easily folded down. It weighs around 15 lbs and sometimes, the spring loaded roller is also not required to keep the frame erect.

Panels covering the frame are made up of material which accepts Velcro. The panels are quite flexible and can be rolled up for transportation purposes. To put them on frames, usually magnetic strips are used, and 4 to 8 of these panels are required to cover the frame.

Pop-up displays serve as a backdrop and also promote your brand. Make sure a person gets all the vital information they want to know through your pop-up display. Place the message you want to be conveyed in such a way that it is visible from far, and is not obstructed by people standing in front.

Today, there are various types of pop-up exhibits available, like photo mural pop-ups or 3-D pop-ups. You should use them as per your requirement and needs to get the best out of your exhibit.